The fact is a lot of men don't want to watch the WNBA because they think it's boring. This problem could be solved if viewership for the WNBA increased and if longtime NBA fans start showing support for the WNBA as well. Even with the NBA losing popularity because of its social justice advocacy and other reasons, viewership, and thus cash flow, is still significantly higher in the mens league. Register in seconds and access exclusive features. We interpret our subject broadly to include the current crisis in the traditional union movement (why union decline is happening and what it means for our society); the new and contested forms of worker organization that are filling the labor union gap; how work ought to be structured and managed; how workers ought to be represented and compensated; and the appropriate role of government all three branches in each of these issues. Across the world, the sports scene and its many tribes are changing in step with wider trends. ", ESPN.com & Sports Media Watch, Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s) Statista, https://www.statista.com/statistics/1236700/wnba-finals-viewers/ (last visited March 05, 2023), Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s) [Graph], ESPN.com, & Sports Media Watch, September 21, 2022. Please create an employee account to be able to mark statistics as favorites. Half the population in the United States is made up of women. And even if hes not a good case study, hes, at the very least, a good story about figurative ear flicking and the womens game. Behrens' role extends to the other NBA entities, to include the WNBA. That's what they want in a basketball game. I agree with his perspective. During different parts of the 1980s she was an assistant womens basketball coach atWestern Connecticut State University and Brown University, and the head coach atRensselaer Polytechnic Institute. . It's true and also unfortunate. During a remote interview with NBC Sports reporter Kerith Burke that followed up a series of his tweets on the subject, Green suggested that women in sports need to change their tactics, even while acknowledging that in the current marketplace, mens sports generate far more profit. The WNBA is a much smaller organization that the NBA is at this point so the revenue and overall numbers make sense in comparison. Wait. He had to connect with somebody about it. The WNBA scored 98.3 points for racial hiring practices and 96.8 points for gender hiring practices in 2021 and continued to set an example for inclusive racial and gender hiring practices across . Moreover, though exact numbers are unknown, a substantial proportion of WNBPA player-members identify as LGBTQ+. The WNBA also hosted vaccine clinics across the country to emphasize the importance of vaccination. Learn more about how Statista can support your business. Think about it. Thats how it started: with her flicking me in the ear about it, he said. [and without] leav[ing] anyone left behind, as WNBPA President Nneka Ogwumike emphasized. It's one thing for women who have no interest in sports in general not to care about the WNBA. She wasnt trying to attack or troll him. We love hearing from our readers and invite you to join us for feedback and great conversation. Compared to last year, when NBC did not air any live coverage due to rain, viewership increased 26% from 695,000. In order to truly stand on its own two feet, earn the respect its players so deeply deserve, and separate itself from the NBA, the WNBA needs women to step up. Notice I didn't just say women. That was a 74% uptick from 2020's season . Theyve got a player named Sabrina (Ionescu), a player named Ruthy (Hebard), my two favorite players, and Maite Cazorla., The ratings didnt fall. NCAA spending per Division I and national championship participants was $4,285 for men and $2,588 for women in the 2018-19 season. Or the character. Notably, 100% of WNBPA members are female; 83% of WNBPA members are persons of color; and 67% are black or African-American. Notably, 100% of WNBPA members are female; 83% of WNBPA members are persons of color; and 67% are black or African-American. Those conversations have to take place., atch Oregon basketball, Serrano recommends now. The TV viewership is a lot smaller in the WNBA with around 280,000 viewers for the 2018 season while the 2019 NBA Finals alone averaged 15.14 million. The average annual WNBA salary is reportedly about $100,000 as compared to the approximately $7 million that NBA players bank. Four other ABC telecasts this season became most . The WNBA's audience is 75 percent women. "It's so interesting, . Biologically, women also process oxygen approximately 30 percent faster than men. Hopefully as the world begins to see how amazingly talented these women athletes are, the popularity of the WNBA will continue to improve and the women athletes will be better compensated for their skills. Did you even listen to the interview or just went with the response you thought was best based off the other people who clearly didn't listen? Clarendon, drafted 9th in the first round of the 2013 draft, serves on the WNBA's social justice council and became the first openly non-binary and transgender player in the WNBA. "Level of Interest in The National Basketball Association in The United States as of May 2022, by Gender. Use Ask Statista Research Service, Regular season attendance WNBA games 2022, Public interest in WNBA in the U.S. 2022, by gender. The Gender Pay Gap in Sports. Profit from the additional features of your individual account. Long story short, female basketball players. Hard to take, but hes right about revenue not being there. The NBA also brings in a lot more revenue over the course of a season with around $7.4 billion compared to the $60 million that the WNBA brings in. In OT, the Bulldogs pulled away. I think were starting to see the tip of the iceberg here.. For the first time, a person identifying as American Indian or Alaska Native has held a manager to senior director position. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Show sources information statistic alerts) please log in with your personal account. We have no tolerance for comments containing violence, racism, profanity, vulgarity, doxing, or discourteous behavior. The ratings didnt fall. Freelance Writer/Author of all things LGBT/Sports/Human Interest. Their Bosses Are Refusing to Bargain. Indianapolis 500 qualifying on NBC averaged a 0.6 rating and 933,000 viewers Saturday and a 0.5 and 824,000 Sunday, both down from 2018 on ABC, the last time qualifying aired as scheduled (Saturday: 0.7, 1.05M; Sunday: 0.9, 1.33M). Follow him on Twitter @richardlapchick and on Facebook. The average age of a baseball viewer is 57, up from 52 in 2006. First, the CBA now requires WNBA teams to pay full base salaries to player-members on maternity leave, a first among womens professional sports leagues in the United States. . Each team received $110 million from shared-revenue outlets including national media, sponsorship, and licensing streams. Still, Stewart's story, as well Naomi Osaka's and Simone Biles' outspokenness this summer about their mental health and well-being, has shed new light on women's health and the overall health and well-being of athletes. The league's best teams aren't showcased like they should be, in order to market said product. Maya Moore has been compared to Michael Jordan as his female embodiment in women's basketball, and she has her own sneaker line through the Jordan brand. The WNBA is an inferior product. She has to figure out a way to market a product to a core fan base that isn't exactly interested in the actual product. Unfortunately, though, because of COVID-19s impact on professional sportsincluding the WNBAthe WNBAs 2020 revenue goal could become virtually impossible to meet, which would make 2022 the earliest that WNBPA player-members could pocket a percentage of revenue on par with that of their male NBA counterparts. But once the WNBA season wraps, several players head overseas to play internationally. Our Top 5 Favorite NBA Basketball Team Mascots, Basketball Shoes Frequently Asked Questions. At first he was defensive. This is the second time in the history of the WNBA report card that a majority of CEO/presidents are women. By contrast, the series averaged 922,000 women 18-34, just 2.7% of the 33.8 million women in that demo. When it comes down to it though, it's not about the product. Heres hoping the best womens basketball league in the world returns as soon as safely possible so that we can both enjoy and support this Big Bet on Women. I interviewed Brittney Griner a couple of years ago for a magazine story in which she revealed that the league was contemplating shorter and tighter uniforms. They included the number of women in ownership positions, percentage of women in team president positions, and people of color in assistant coaching positions, which led to the overall grade of A+. I wrote a column about this, about getting women to care about sports when they simply don't. The WNBA recently hired a new president of operations this past February to address the issue at hand. Required fields are marked *, Have you ever wondered why it seems like some college athletes look way older than you remember 18 to 22 year olds looking like when you were college age? Hopefully, someday people will pay the same for it but we are not there yet. That money is then being used to fund political lobbying that many of the workers oppose. But, while the level of pay varies from sport to sport, a look at five popular American sports shows a common reality: female athletes consistently make less than men. It's ironic that the WNBA, a female-centered league and organization, is hurting largely because of the lack of interest from its own gender. And though the U.S. Bureau of Labor Statistics did not [], On the latest episode of the Harvard Civil Rights-Civil Liberties Law Reviews podcast Taking Liberties, Emily Morrow and I spoke to James Esseks, Director of the ACLUs LGBT & HIV Project, about his thoughts coming out of oral argument for the Title VII LGBTQ cases. Today's news reinforces that. The average annual WNBA salary is reportedly about $100,000 as compared to the approximately $7 million that NBA players bank. different. Show publisher information The PSA encouraged fans and the public to educate themselves about the COVID-19 vaccine. Eight teams were included in that original season, with the league now consisting of 12 teams (6 in the western conference and 6 in the eastern conference). The number of Black head coaches increased from three in 2020 to five in 2021. Each bar represents the share of any given stat category owned by a single player. That number spiked to 5.2 million in the final 15 minutes when Ogunbowale hit the buzzer-beating championship-winner, capping the biggest comeback in championship game history. Moreover, of the six women on the WNBPAs player-member leadership team, halfDelle Donne, Sue Bird, and Layshia Clarendonidentify as LGBTQ+. said the Rev. This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). And she isn't the only female writer to do so. The Aces' 3-1 victory in the best-of-five. I always was optimistic that we would start getting opportunities, Stiff said. Yet, the harsh reality of being a WNBA "star" is something even she can't ignore. If you need to flag this entry as abusive. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS . Warriors forward Draymond Green received criticism over a series of tweets he posted where he argued that women athletes are too focused on demanding better wages than they are trying to grow their. And the product isn't televised as much as it needs to be. Womens hands tend to be smaller than the mens equivalent, so having the ball size slightly smaller allows for better grip with smaller hands. Tennis boasts the most narrow pay gap of any major sport. Moore also wondered in her essay why the fans that rooted her on at the University of Connecticut didn't follow her to the WNBA. Part of HuffPost News. Green then went on to recommend that activists and athletes call out corporations which, according to him, just pay lip service to women empowerment specifically for an alleged failure to put a single penny into the WNBA or towards these women athletes. Ross Evans is a student at Harvard Law School and a member of the Labor and Employment Lab. She tweeted her disappointment. The answer transcends gender issues, but rather correlates directly with the yearly revenue from advertising, merchandising, sponsorships, and ticket sales. Daily News & Commentary: September 18, 2018, Commentary Round-up: Bostock v. Clayton County, Opinion Summary: Bostock v. Clayton County, Interview with ACLUs James Esseks on Bostock and Harris. 2022 NBA Finals interest levels in the U.S. Average league-wide Fan Cost Index of the NBA 2022, Fan Cost Index of NBA teams 2015/16 season, NBA - venue and stadium renovation / construction costs 1989-2009, Franchise with the highest value in the NBA 2003-2022, Year-by-year spending on venue construction in the National Basketball Association 2005. There were eight women in CEO/president positions in 2021. New York City is taking a big step toward greater pay transparencywith a new law requiring that job advertisements come with salary ranges. The league's best player, Diana Taurasi, even sat out last year because the Russian team she plays for overseas gave her a million reasons not to. The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Each WNBA player will now also receive her own hotel room while traveling, a benefit their NBA counterparts have enjoyed since 1999. . How do I know? Access to this and all other statistics on 80,000 topics from, Show sources information They are on the level of a good high school boys team. i did two interviews today about the WNBA the wave is growing so stronggggggg yall make sure to follow@natalieweiner@MirinFader@murrminks@WHoopsBlogger@DorothyJGentryetc they all know a ton more than me im just here to cheer and get these basketball jokes off, Shea Serrano (@SheaSerrano)July 6, 2018. The WNBA averages around 7,000 attendees per game while the NBA averages 18,000 in attendance. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). The interview touches on the fate of Price Waterhouse, the [], Start your day with our roundup of the latest labor developments. While the overall rules of the game are the same, the WNBA court does have some adjustments to the sizing of certain areas. Noor Ahmed made significant contributions to this column. We do this for women. While WNBA star Brittney Griner enjoys her return to the U.S., there is a conversation worth having about why Griner was in Russia in the first place. Last year, in a bold yet seemingly desperate move, the WNBA launched a marketing campaign that focused on LGBT fans, holding public events at lesbian clubs and pride parades. In Glacier Northwest, the Employer Wants the Court to Set Aside Sixty Years of Settled Law, Historic New EU Law Part of Growing Push for Sectoral Bargaining, The National Restaurant Associations Training Scheme Is Unconstitutional, Job Advertisements in NYC Must Include a Pay Range, 2019 data from the U.S. Bureau of Labor Statistics, unions have served as LGBTQ+ allies for decades, 83% of WNBPA members are persons of color; and 67% are black or African-American, boosts the ceiling on total individual cash compensation more than threefold, Though many thought the WNBPAs 50% revenue-sharing goal was unrealistic, a first among womens professional sports leagues, both conceal and play through her pregnancy, professional sports leader in LGBTQ+ inclusion, narrowly ratified its newly announced CBA with just 51.5% support, the best womens basketball league in the world. In, ESPN.com, und Sports Media Watch. Whether youre Read more. Available: https://www.statista.com/statistics/1098381/national-basketball-association-interest-gender/, Level of interest in the National Basketball Association in the United States as of May 2022, by gender, Average franchise value in major U.S. sports leagues 2007-2020, Average franchise value of National Basketball Association teams 2001-2022, Total revenue of the National Basketball Association 2001-2022, Teams of the NBA ranked by revenue 2021/22, NBA league & teams sponsorship revenue 2010-2022, Average operating income of National Basketball Association teams 2001-2022, Operating income of National Basketball Association franchises in 2022, NBA Finals TV viewership in the U.S. 2000-2022, NBA Finals TV ratings in the U.S. 2002-2022, Average U.S. TV ratings of NBA Finals 2022, Average viewers of the NBA Finals in the U.S. 2022, Total attendance at National Basketball Association regular season games 2006-2022, NBA regular season home attendance by team 2021/22, Average per game attendance in the NBA from 2005-2022, NBA regular season average home attendance by team 2021/22, Construction costs of NBA stadiums/arenas built since 2000, Federal subsidy to NBA stadiums built since 2002, NBA interest level in the U.S. 2022, by ethnicity, National Basketball Association (NBA) interest levels worldwide 2021, NBA number of Facebook fans/Twitter followers 2012-2022, National Basketball Association salary cap 2012-2023, Minimum player salary per year in NBA 2017-2024, Average player expenses of National Basketball Association teams 2001-2022, Player expenses in the NBA by team in 2022, National Basketball Association highest-paid players in salaries & endorsements 2023, National Basketball Association all-time rebounding leaders 1946-2022, National Basketball Association all-time minutes leaders 1946-2022, Regular season attendance WNBA games 2022, NBA interest level in the U.S. 2022, by age, National Basketball Association all-time playoff scoring leaders 1946-2022, NBA lockout - opinions about players and owners, Top 10 most valuable NBA teams - brand value 2012, Opinion poll on which is the greatest NBA team of all time 2016, Beer prices at NBA games by team 20154/16 season, Average ticket price in the NBA by team 2015/16, NBA regular season ticketing revenue as share of total revenue 2010-2022, National Basketball Association: price of a hot dog at games by team 2015/16 season, Opinion poll on who is the greatest NBA player of all time 2016. Second, the new CBA also provides that WNBPA player-members who have a dependent child under age 13 living with them during the season will now enjoy both a $5,000 annual stipend and a complementary two-bedroom apartment. Average NBA viewership rose 19 percent in the 2021-22 regular season across ABC, ESPN and TNT compared to the prior year, the league said Tuesday. Maya Moore (David Berding/Icon Sportswire via. The two new head coaches in 2021 were: Noelle Quinn of the Seattle Storm and Darius Taylor of the Atlanta Dream. I should be paying attention. They had to. Discover WNBA viewership by year According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. Fourth and finally, WNBPA player-members whose tenure exceeds eight years can seek reimbursement for family-planning costs up to $20,000 in a year (and up to $60,000 across a career). He knows there are others who have covered the game longer and have a great depth of knowledge on it. The women's U.S. Open finale recorded 2.44 millionviewers and a 0.38rating against 2.05 million and a 0.35rating for the men's. The 23 WNBA playoff games on Disney-owned networks had an average audience of 456,000 viewers, which represents a 22 per cent increase from the 2021 postseason. Two days later, ESPN expected a dip in the ratings for the championship game. Seemingly straggling both sides of the fence, the Golden State Warriors power forward is also blaming virtue-signaling corporate America for failing to do enough to resolve a gender salary gap and apparently wants to shame them into writing some checks. The gap is even larger for single-gender sports, the report shows. Do you care? They include: The percentage of women in team president positions and people of color in assistant coaching positions were all new highs for the WNBA. If you are an admin, please authenticate by logging in again. More importantly, do you recognize any of the follow names? Thank you for donating. Instead, each player sat on a coachs bench and delivered in-game analysis within earshot of all the chatter during timeouts and the game. He picked a team to follow. Opinions expressed by Forbes Contributors are their own. If you are an admin, please authenticate by logging in again. As a UConn fan, why look elsewhere? WNBA players work just as hard as their male counterparts, receive a fraction of the attention and get paid far less. But those 75 percent make up a small fraction of the population. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Please do not hesitate to contact me. In April 2021, a public service announcement featuring Layshia Clarendon, Nneka Ogwumike, Elizabeth Williams and A'ja Wilson debuted during the 2021 WNBA draft. (@OhReall01615109) April 1, 2021. The percentage of women holding positions in the WNBA league office increased 4.5 percentage points, from 60.9 in 2020 to 65.4 percent in 2021. Minor league baseball doesn't have near the following as MLB. [13] The 2009 regular season on ESPN2 (13 telecasts) concluded with an average of 269,000 viewers, up 8% vs. 2008 season (248,000 viewers). In May, when theSparks played at the Connecticut Sun,Rebecca Lobo and Kara Lawson moved away from the typicalbroadcaster seats. For example, Anthony Davis takes 23.7% of all FGs on his team; Natasha Howard takes 22.5% of all FGs on her team. The minimum NBA salary is just over $1 million per year while the highest paid WNBA player in the current season is around $230,000. Half the population in the United States is made up of women. The WNBA has many players with college But yet plastered all over your website is women empowerment. "Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s)." About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features NFL Sunday Ticket Press Copyright . I've pitched sports stories to female publications before and they are just not interested. It means everything. By comparison, in 2017, oft-cited economics professor David Berri determined that WNBPA player-members received less than 23% of WNBA revenue. "But they only play a few months in the summer," you might say. Though many thought the WNBPAs 50% revenue-sharing goal was unrealistic, under the new CBA, if the WNBA exceeds the prior years revenue target, then WNBPA player-members will indeed receive half of the revenue. Maya Moore. It's no secret that the WNBA has long struggled with viewership, especially in comparison to the NBA. Theres no reason for me not to., The next day, Serrano reached out to Weiner through a direct message on Twitter. A little down the list was an intriguing event when it comes to sports TV audiences: The 26th WNBA All-Star Game aired live at 1 p.m. on Sunday from Chicago's Wintrust Arena and averaged 734,000 . It's not about the looks of the players, either. As OnLabor reported (see here and here), the WNBPA negotiated a new collective bargaining agreement (CBA) with the WNBA earlier this year. Women's college basketball gets more televised games than the WNBA, and that's part of the problem. Starbucks Workers Are Unionizing. A year ago, the Sky's WNBA championship clincher (also a Game 4 on ESPN) averaged 417,000 viewers while up against NFL television competition. Oakland becoming a home for a new WNBA team would open the door for new opportunities in ownership, president and C-suite positions, and vice president positions -- all key-decision makers in the league.
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